Pier 4 Featured in Wealth Professional: A Fresh Look at Growth in Secondary Markets

We’re excited to be featured in Wealth Professional! In the latest article, Pier 4 CEO Adam Ashby shares insights into why low- and mid-rise properties in secondary markets are offering compelling opportunities for investors.‍
Department

CEO & Co-founder

Published on

April 1, 2025

We’re proud to share that Pier 4 was recently featured in Wealth Professional, where our CEO Adam Ashby sat down to discuss our investment approach and why we’re focused on high-growth secondary markets across Canada.

The article highlights how our team identifies value in low- and mid-rise multi-residential properties in cities like Kitchener-Waterloo, Moncton, and beyond—regions where population growth, housing demand, and affordability converge to create long-term potential.

Adam shares:

“We deliberately target these assets because they offer a different opportunity set.”

From uncovering value in underappreciated markets to revitalizing communities through thoughtful capital improvements, this feature dives into what sets Pier 4’s strategy apart.

📖 Read the full article below:

PDF Article

Acquisition Post