Our Strategy

1. Realize

Specialize in discovering properties that have been overlooked while recognizing the hidden opportunity to maximize their worth. This involves a meticulous combination of market analysis and creative thinking, all aimed at harnessing untapped potential. With a focus on innovation and a commitment to responsible development, we aim not only to uncover hidden opportunities but also to reshape the future of real estate.

2. Revitalize

Diligently elevating the aesthetics of our properties, enriching their value, and ensuring the utmost comfort in each of our units. Our goal is to elevate not just the look, but the intrinsic worth of every property, fostering positive changes in the neighborhoods we serve. What sets us apart is our commitment to environmentally friendly methods in the revitalization process. We prioritize sustainable building materials, energy-efficient systems, and green technologies, not only reducing our carbon footprint but also appealing to environmentally-conscious tenants and investors.

3. Return

Generating remarkable returns that propel our investors to wards unprecedented financial success while enhancing our residents’ experience within our communities. Our commitment to financial excellence is evident in our strategic investment decisions, comprehensive market analysis, and innovative property management practices.

Our Values

& Principals Guide Us Every Day

At Pier 4, our core values serve as the foundation of our commitment to you. We believe in building relationships based on trust and transparency, treating every client with the utmost respect, and maintaining the highest standards of professional conduct. Excellence is not just a goal; it's our standard, pushing us to continuously improve in order to deliver the best possible service.

P

Professionalism

We carry out our work and conduct our business relationships with skill, competence and ethics.

I

Integrity

We build trust with one another and our clients by creating substantial relationships, acting with strong character and honesty.

E

Excellence

We share ideas, knowledge and resources to achieve a common objective striving for superiority and exceptionality in all we do.

R

Respect

We treat each other and conduct our business with consideration, courtesy and dignity.

Our History

From humble beginnings to a soaring success story, Pier 4 has utilized over four decades of expertise in ownership, property management, and capital improvements to grow and reshape real estate landscapes into vibrant communities. As a family-run company, we value providing professional and respectful services to our clients.

2019

Established in 2019, Pier 4 Capital bought a property located in Kitchener. Pier 4 Capital specializes in individual property investments, enabling investors to participate directly in owning specific real estate assets rather than a portfolio, offering a more targeted approach to real estate investment opportunities.

2020

Pier 4 REIT was established in June 2020, and in a remarkably short span of six months from its inception, it managed to acquire four properties with a total of 73 units. This swift progress led to an impressive Asset Under Management (AUM) of $6.7 million dollars.

2021

By 2021, Pier 4 increased their AUM by ten-fold, reaching an AUM as high as $62.4 million. The company also acquired new properties in Ontario and New Brunswick, representing an expansion of its property portfolio into multiple provinces across Canada.

2022

Pier 4 proactively acquired and revitalized properties in 4 different communities across 2 provinces in Canada. This strategic effort resulted in an impressive 30% appreciation in the value of Pier 4's units. In the course of that year, Pier 4 successfully attracted and onboarded over 400 new investors to join our growing community.

Pier 4 Capital achieved a successful sale of its Kitchener property, opting for an early exit due to the property's exceptional performance and the realization of significant success in its investment at that time.

2023

Our team has expanded and we have brought on experienced professionals that share our vision and enthusiasm to grow Pier 4. At present, the Pier 4 portfolio includes 20 properties and we will have reached over $100 million in Assets Under Management (AUM) by the end of 2023. In 2024 we expect continued growth for our team, for our portfolio and for our investors.

Our Mission

At Pier 4, our mission is to ensure consistent returns for our investors, while providing the best living experience for our residents. This mission drives every aspect of our operations, from rigorous property management practices that maximize asset performance to maintaining high standards of tenant satisfaction through responsive service and well-maintained living spaces. We understand that success in real estate relies on our harmonious relationship with our investors and tenants. Our unwavering dedication to this mission is what sets us apart.

Who We Are

About Us